As mentioned in the previous  Bird House Rules postings, Que Publishing has once again featured All a Twitter in Barnes & Noble Bookstores everywhere, and in my response to Que’s “Whatever you can do to get the word out…”query, I feature Michele Price, the host of Breakthrough Business. On her BlogTalkRadio show we talk about Twitter, about my job at Intersections Inc (which you will find out more about later on Imagine That! Studios), and about approaches that go against the grain of the marketing books. We talk about how “old school marketing” just doesn’t work with Social Media, and how businesses need to understand that Twitter (and Social Media, on a whole) is about people.

We had a blast on this interview, and I hope you enjoy the listen. Feel free to comment, post, and share!

With the return of Bird House Rules, I am getting back into my groove on this blog. Que Publishing has been instrumental in bringing me back into this groove after contacting me concerning All a Twitter. As mentioned in the previous BHR,  the book is being featured once again in Barnes & Noble Bookstores everywhere, and asked me “Whatever you can do to get the word out…”  I sent out a query to my Twitter and Facebook networks, letting them know that I was available for interviews.

From Twitter I heard from long-time-friend of the Bird House @Odin1eye who featured me in a particularly fun interview on his blog View From Vahalla. This blog features podcast reviews, commentary and rants on Social Media and the world it impacts, and (now) interviews. Odin1eye and I talk about about how Twitter has changed, where it is headed, and what went into the writing of All a Twitter. Here’s a selection from the interview:

A question I get a lot on Twitter is what the “RT” preceding a tweet is all about? That’s the “Retweet” and this episode spends some quality time talking about a popular method of making 140-character posts a viral sensation. I retweet. Many Twitterakians retweet. It’s a part of Twitter. This means that, of course, some users really abuse the retweet.

So for this particular Bird House Rules, take your shoes off at the door, assume the Lotus position, and breathe in deep. We are here to explore the Zen of Retweet.

Guest introduction by Viv

Featured movie and TV clips:

• Star Wars
  
• Aliens
• Farscape
• Stripes

Featured Resources on Twitter:

• “Why the Retweet Will Kill Twitter” from Jenner Web Design Blog

Album Artwork by Paul Fischer of Dancing Cat Studios

 

 Episode #7: The Zen of Retweet [9:42m]: Play Now | Play in Popup | Download (1168)

Feel free to syndicate this audio, and provide feedback or topics you’d like to hear discussed on Bird House Rules at 703.791.1701, tmorris (at) imaginethatstudios (dot) com, Twitter, or here at the Bird House Rules Blog!

What’s the topic of the day at the Bird House? Inspired by an August 20, 2009 article entitled What People Are Tweeting About, the marketing magazine eMarketer and Pear Analytics took a closer look at the traffic on Twitter in order to answer the question “What is the purpose of Twitter?”

I ask the question “Does Twitter — or Social Media on a whole — need a purpose?”

Other articles cited in this episode:

“One Blog Created Every Second” (Aug 2, 2009), BBC News

Chris Brogan’s “Birds on a Wire”

Chris Abraham’s “All a Twitter is Twitter for Smarties”

Linda Vandevrede’s “Finally a Very Readable Book about Twitter” (for Valley PR Blog)

Guest introduction by Chris Lester

“That’s a fact, Jack!” from Stripes

Album Artwork by Paul Fischer of Dancing Cat Studios

 

 Episode #3: Get to the Pointless! [9:59m]: Play Now | Play in Popup | Download (648)

Feel free to syndicate this audio, and provide feedback or topics you’d like to hear discussed on Bird House Rules at 703.791.1701, tmorris (at) imaginethatstudios (dot) com, Twitter, or here at the Bird House Rules Blog!